The Giro organizers have been embracing social media to help promote the race and get excitement going throughout the year. The race is not until May, but RCS Sport has been steadily promoting various aspects of the Giro to the fans. Next up is a promo to let fans be the next “Pink Fighter”. You can post your pic to the Giro Facebook page.
From November 21st to 28th anyone who aims to be the next “Pink Fighter” can post his photos directly on the Corsa Rosa Facebook profile (www.facebook.com/giroditalia).
From November 29th to December 1st,the 10 ten profiles will be selected.
From December 2nd to 5th Giro fans will get to choose from the top ten profiles selected.
On December 12th will be the time of the photo shoot of the three profiles.
Thursday, December 15th will be the last great day: the Giro d’Italia 2012 Pink Fighter will be chosen.The Giro d’Italia 2012 will start on Saturday, May 5th, 2012, from Herning, Denmark, and ends Sunday, May 27th, in Milan.